On June 2, 2017, Catherine GERMIER-HAMEL, Founder & CEO of Millennium Destinations, delivered a presentation at the 2017 Sustainable Growth Jeollabuk-do Eco-Tourism Forum, on "Domestic and International Marketing for Ecotourism Development".
The Forum took place in the city of Jeonju, and was hosted by Jeonbuk Provincial Government, with the support of Jeolla-buk-do Eco-Tourism Sustainable Center. Jeollabuk-do, or North Jeolla Province (aka Jeonbuk) is one of the nine South Korean Provinces, located in the southwest of the country. It is well-known for its agriculture, food, and abundant natural and cultural assets: a good start for an ecotourism development strategy.
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